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1602 Old Gate Lane Rendering
This home rendering is still going through the review process, but I thought I would share it early. I love this home design. Although the client commissioned me to do one view, I will do some vignettes when I get time. There are some neat features not shown in the view.
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Tant Laurel Brooke Renderings
“You do amazing work; thanks! ”
I have always wondered why I don’t see more of these projects. Projects where the client wants to see different color scenarios. Maybe cost, but what does it cost to repaint a house, are even worse, have to live with something that you don’t like?
Which one do you like better, the light or dark?
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2400 Evans House Rendering
Here is another smaller house rendering, the 2400 Evans House Rendering. I love the metal roof, white brick, and dark timber—three of my favorite building materials in one home.
2400 Evans House Rendering
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Ashville House Renderings
Good afternoon!
I have been wrapped up a couple of larger commercial project renderings, so I haven’t shared much lately. Not because I haven’t had smaller rendering projects to share but because I haven’t had time to share them. You know, life-work balance.
Here are the Ashville House Renderings. This is my wheelhouse and happy place. Don’t get me wrong, I enjoy large, complicated rendering projects, and of course, I enjoy interior renderings, but small house exteriors are my happy place.
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Wedding Venue Rendering
You might have missed this year's wedding season, but it isn’t too late to send me your wedding venue CAD files, and I can create a set of stunning renderings that you can use to market for the Spring.
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1479 Jade Oaks House Rendering
The 1479 Jade Oaks house rendering needed a big oak in the front yard
Another smaller house rendering to share with you. I enjoy projects that can start and complete in a day. Some projects span months and move slowly. The feedback can sometimes take weeks, so I have to schedule the time to make those changes. These small homes are fast and fun.
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Harlan Lot 1 House Rendering
What a beautiful home!
A custom home project is one where you work directly with a homebuilder (and possibly your architect) to design, plan, and select every detail of the home's construction, layout, and finish. And when I say 'everything," I mean EVERYTHING.
The Interior is coming, and I'll share it when uploaded.
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Stonebrooke Place Rendering
The American Bi-Level. My wife grew up in a similar house, and you see them all over the midwest. You enter onto a landing where you can either go up to the upper level or down to the lower level. I am unsure about the benefits of this floor plan; if you know the benefits, please let me know.
If you look, this rendering has a ton of detail, from the wood siding grain to the trim grain direction. I spent a lot of time adding elements that most other architectural illustrators don’t bother with. I can spend more time with detail than building the actual model.
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860 Brook Hollow House Rendering
List your property months before the remodel is completed. This is how real estate companies are moving properties faster. After all, most borrow money and pay interest on that loan; if you can sell the property before you start, it is a win/win. Often, it also allows the home buyer to contribute to some of the material selections. For example, what would be a home becomes a semi-custom home.
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House 4407 Rendering
For 18 years, I lived in a small upper Minnesota town called Breezy Point. In Breezy Point, there is a road called Airport Road, and you got it; there is a line of hangers for private airplanes, and one hanger looks very similar to the House 4407 Rendering.
White has been very popular over the past couple of years. I think probably half of my architectural renderings have been white. I guess it is timeless, so it works on most of the houses I render.
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Pavey House Rendering
What a cute home, I like the stone with the wood; a great feel.
Often, like the Pavey rendering, I am provided CAD files and inspirational photos. I prefer a complete color board, with all the colors and materials vetted, but often, that is not the case. However, inspirational images for colors and materials work perfectly fine.
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Glass Manufacturer Rendering
Yes, I do commercial high and mid-rise renderings. That is how I started professionally; high-rise luxury architectural renderings. I wish I could show some stuff from the early days, but 25 years ago, it wasn’t nearly as pretty as it is today. Not to minimize some of the work I see online today, but it is equivalent to what I did back then.
Here is a mid-rise rendering that I wanted to share. It was for a glass manufacturer; some animation was done as well. The company made transition glass for buildings, which is pretty cool if you as me.
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Brucker Cottage Fall Rendering
My favorite season is Fall. I am from Chicago, where there are four equal seasons. Fall, by far, is my favorite. Eighteen years ago, I moved to upper Minnesota, and Fall was about two weeks, and then eight months of Winter. So the anxiety of Winter put a damper on the anticipation of Fall. Now, I am in Southern California and coming into my first Fall; I hear that it is beautiful.
Anyway, here is my first Fall themed rendering. This rendering will be published on the cover of a home builder print publication, which happens to me occasionally.
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Shady Lake Rendering
Oh, lake living! Living in upper MN for 15 years, I saw my share of lakes; there are over 10,000, after all. The lakes are 2’ of ice for the better part of 8 months, but when they are thawed, they are a blast.
Here is a lake home rendering that I just sent off for approval. The brief was, “we would love to see this model home plan on a lake.” Lake? I can do that!
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G570 Phelps Pool House Rendering
Oh yeah! Summertime and pools are my favorites; there is nothing better in life than the sun and water. Okay, there are many better things, but I like pools. Imagine having friends and family over at your pool; now, not much gets better than that.
The G570 Phelps Pool House Rendering was modeled in a day, texture mapped, and rendered in a day, which included color grading in post-production. With feedback and small design tweaks, the project had a three-day duration from start to completion.
Pricing a rendering is a per-project process. Each home or pool house is different. A structure’s size doesn’t matter much since I have had large structures with little detail and small structures with a ton of detail.
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Parkview Apartments Renderings
“We are trying to get away from having to go out and stage our rentals, and honestly, what you do gives prospective tenants a much better idea of layout and room size.
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House 1797 Rendering
Here you go, friends. The House 1797 House Rendering. These are fun to do, and this one turned out great. A lot of garage, but we Americans like our cars.
If you want to read about my process, you can find it here: https://bobby-parker.com/process.
I try to make the process easy and fun. There are no surprises, and you are made part of the process.
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House 1196 Rendering
Let me introduce you to the House 1196 architecture rendering.
My projects start with a set of 2D CAD files. I receive the plans, elevations, and in most cases, a site plan; if I am lucky, I’ll get a landscape plan. The House 1196 rendering started with CAD plans and elevations but no site or landscape plan, but I did get some references from my online architecture rendering gallery.
First, I upload a grayscale rendering to verify the house is modeled correctly. The iteration isn’t a design development interaction; it is to make sure I modeled the structure as per the CAD drawings I was provided. Any design change is quoted separately.
After the grayscale is approved, I add the site, colors, and materials. Again, I upload for comments, and if there are any comments, I’ll make those and upload them one final time. The last iteration should be a minor tweak, which usually happens in post-production.
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1522 Camp Street Renderings
Louisiana, I have never been there, always wanted to visit, and was excited when I was asked to render a structure in that great state. My wife was in New Orleans for work when this lead came in.
The Interior is challenging but fun. This project consisted of Interior and exteriors to be used for marketing the property before construction.
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Architectural Visualization Revision VS Design Revisions
This is a big one, and I'll probably stick it somewhere on my website. Let me explain.
Architectural rendering, architectural illustration, or architectural visualization is the art of creating three-dimensional images or animations showing the attributes of a proposed architectural design. The key here is a proposed design. It is easy to think that change is easy and free because we use a computer. Once someone sees the design, sometimes the design is questioned, and new construction documents are sent, with an updated design, thinking that the design change is part of an architectural revision. An architectural revision is revising the 3D model for model accuracy. Technically, if the modeler models accurately, there should be only one pass. "Yup, the model is built accurately per the drawings I sent you." Or, maybe, "you missed a detail here, which can be seen on the drawings sent."
Some comment things go like this:
After seeing the roof, we are changing it
The color we chose is not working for us, now seeing it, so here is a new color palette.
The mosaic tile bathroom wall has changed; here is an updated mosaic.
I chose these three as examples because it might be hours of work in only a few words, which take seconds to write.
Roofs are notoriously complicated; most of the time, the 2D roof drawings don't work. To redo a roof, figuring it out in 3D is already complex and time-consuming. Technically, if I build the roof per the 2d drawings, they'll get a model that doesn't work, but I take the time to fix things that make no sense without charging, and if something doesn't work, then the designer might have to rethink the design, which might mean I will quote the changes per hour.
Colors and materials can take time to create. The material doesn't consist of one thing; it takes many things to make an accurate material—reflection, refraction, glossiness, normal, bump, displacement, and on and on. It can take a long time to create a material that works.
My mosaic example is real. I had an architect send me a complicated mosaic that took me the better part of the day to create. It was a bathroom wall and turned out beautifully. The architect's client said, "nope, we don't like it; let's try this one."
Having said all this, change is far less expensive on the computer than in real life. I see the design change in an architectural rendering as value-added, and I love when the design improves because of the model, but there is a cost associated with change. So often, my client will request one of these design changes, understand that there are cost associates, and allow me to send a separate quote. Other times, clients seem confused about why I am not making these design changes for free, and they think it isn't fair that they'll have to pay more.
My clients often think they'll like what they see when the model is done and are happy to pay for design iterations when they question the design. However, these clients appreciate the value a rendering adds. Others try to bypass the design process and think that they can use me to redefine the design. They come into the process knowing they'll change things, assuming they get free design help. In their heads, they might think that their client is questioning the 2D plans, they are not able to produce a 3d model in-house, so they'll reach out to someone who can be part of the design process (for free).
The design model is usually part of the design process. Today, most designers can build a SketchUp model, do their construction documents in Revit, and have a 3D model as a by-product. All the design is worked out, and they reached out to me to make it look pretty. Unfortunately, the design process is long, complicated, and very subjective. So when someone comes to me with the need to help someone work through a design, I don't take it. If I took a project like this, it would be per hour and usually gets too expensive to make sense. Plus, it is almost impossible to schedule a project like this. A per-hour job can go on forever, as long as they keep paying.
To wrap up, I am sure some people will make changes until the cow comes home. However, these people don't last in the business, so you'll be confident working with a newbie with little experience. Chances are, if you hire an architectural illustrator with experience, they charge for design changes; it is pretty much the industry standard. So it is best to vet your design and be prepared to pay more if the design changes.
If you have any questions, please reach out to me.
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