BLOG
89 Monadnock House Renderings
About five years ago, when most architecture firms started using better software to design their structures, which allows them to develop in 3D and create construction documents as a by-product, most chose to create another revenue stream and charge their client for the 3D renderings, which eliminated some work for people like me. At about the same time, real estate agents started to reach out to illustrators to render out structures so they could get them on the market quicker.
89 Monadnock House Renderings was created to help sell the home well before construction is complete. Now, there is also a trend that happens. The real estate agents circumvent the design process, probably to save money, so they hire an illustrator, thinking they can make unlimited changes to the rendering until they are happy. This was the case here. I built the model per the CAD plans, but design changes were made on the fly after seeing the rendering. I see that as value-added, but a fee is associated with change.
I allow two sets of grayscale and two sets of color proofs with my service. However, those are architectural visualization revisions (did I model and color correctly per the documents provided) and not design modifications. I don't sell design services, nor do I offer to be used to help design something unless it is agreed upon beforehand. After talking to my peers around the globe, this is the industry standard.
The changes to the 89 Monadnock House Renderings were good ones, and the design turned out to be better, and the real estate agent didn't have any problem getting more money from the developer for these changes.
Over the last two years, I have also seen a trend that people come to me because they can't use what the architect provided. The building information model is suitable for design, OK for construction documents, and equally just OK for a rendering. Most people who come to me want something far more than just OK.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
House Rendering 2961
Happy 4th of July, friends!
Here is House Rendering 2961, which is another stock house plan from my house plan designer friends. I am not sure what the numbers mean, but I wish they would name their homes. What would you call this home plan?
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
House 2792 S Rendering
Often I am asked how I make my images look so natural. The first question is always, what software do you use? I say every time, it isn't the software, like for a photographer, it isn't the camera. My renderings started to approve significantly about a decade ago when I began to study photography.
For the House 2792S rendering, I took my knowledge of photography. Here, I used a wide-angle lens, so I added a slight vignette, a natural phenomenon in photography, with a wide-angle lens. I used shadow to point to my focal point, which is the front door; notice the fence shadow. I did several other things that most might not see, but they'll notice as a real photo.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
Florida Hotel Room Renderings
What a well-designed hotel. The owner had an interior designer call out every fabric, piece of furniture, and wall covering. Such great attention to detail. It has that Florida vibe, for sure! Interior renderings are a pleasure to do and so much fun.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
House rendering 1299
A good design with a good architectural rendering is a winning union. I would love to see these lined up, along a treelined street, maybe on a tree-lined boulevard.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
House rendering - G252
What a great little house. I recently moved from a 4000 square foot house, where we utilized maybe 1/2 of it, to a 1500 square foot apartment. I was surprised at how much stuff our family accumulated over time; much was useless, and after downsizing, we missed non of it. I would bet you that most of us can comfortably live in a smaller house, like the house rendering G252.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
1882 Johnston House Rendering
The 1882 Johnston House Rendering is a handsome modern house. Often I get real estate companies reaching out to me on behalf of the developer to help sell homes way before the construction completion. Unfortunately, these developers often have bank loans, which they must pay; sometimes, interest is charged daily. The faster they can get a home sold, the more profit they get. If a rendering can get a property sold weeks or months before the house is done, the cost of the rendering is a no-brainer. The job of the real estate agent is to sell, and the best tool they can have in their pocket is a good architectural illustrator.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
70 Monte Vista House Rendering
Here are the 70 Monte Vista house renderings for your viewing pleasure (hopefully). I enjoy these custom home designs. From the arched roof eyelids to the unique shape of the house, I love it all. The rendering… hopefully, I did it justice and captured what the owner wanted.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
House Rendering 1263
What a cute little house. I usually write a little blurp, but my client's quote says it all this time.
“I absolutely love this rendering! You captured everything we were looking for here! ”
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
780 S House Rendering
Here is my latest rendering. I love these smaller projects, which are a nice break for the larger ones I work on. A project of this size and complexity takes me about 1 1/2 days. Modeling takes about 1/2 a day, colors and materials take about 1/2 a day, and another 1/2 a day for feedback and iterations.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
Patton House Rendering
Sometimes, I get a project that goes cold. For the Patton House, this was the case. The contract was signed on September the 7th, 2021. After weeks of follow-up, I was told that the builder wasn’t responding to my client, the real estate agent, so I put the project on hold. Last week I was told that the project came back alive, but it has changed slightly. After reviewing the updated CAD files, the house was 100% different. Part of my contract states that if anything changes from the initially submitted CAD drawings, it can be quoted per hour. Some clients, although not most, think that they can look at my renderings and make design changes based on what they see, and I have to make those changes as part of the original agreement. Most will come back to me with changes, knowing and expecting a fee associated, but some don’t. This client understood completely. I AM HAPPY when I get the design changed based on the rendering; it is value-added for my client.
This is a cute little house, and I love the contrast between the white and the black. Usually, I am not a fan of white and black, but in this house, it works.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
Tierra House Renderings
The Tierra House Renderings turned out great. When I received the initial PDFs, I wasn’t sold on the design, but once seeing the renderings, I liked it. So many things are not decided on yet, so I am sure a design decision will be made using these, which is fantastic.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
1103 Grand Estate House Rendering
Another fun architectural rendering. I do like the materials on this house. The stone and stucco play well together, in my opinion. I like the pool and entertainment area, too.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
2703 S House Rendering
I am amazed how a different finish makes a structure look very different. I am also amazed how a homeowner doesn’t explore the color option, using an architectural rendering, to make a critical decision. How do you know you have chosen the best color schemes? The investment in an excellent architectural rendering is small compared to repainting a house.
Which one do you like better?
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
Happy Easter!
Happy Easter!
What a first quarter!
I apologize for the radio silence; it has been a busy first few months of 2022.
2022 started with my move across the country. If you didn't know, I lived and worked in Breezy Point, MN, which is several hours north of the twin cities (Minneapolis and St Paul). I am from Chicago, born and raise, and moved to Breezy Point, MN, 20 years ago. We left MN minus 35 degrees and minus 50 with the wind chill. After a seven-day migration, we arrived in San Diego, California, and it was in the '70s and sunny. Actually, after being here for four-month, the weather is is still '70s and sunny. It took us a week because we had a 26' U-Haul, which towed my vehicle, and my wife pulled our 26' RV. That alone was a challenge, but the challenge was the snow, which slowed us down most of the way.
We arrived in San Diego and stayed in an RV resort for the first month, rather fun. I had a 17" Alienware i9 waiting for me, so I could keep working while at the RV resort. That went so well; it is still my daily driver. So we stayed in the RV resort to look for an apartment or house to rent. We found a place we liked and were in a month later.
San Diego is fantastic. The weather is incredible, but that sun tax hurts. I won't go too far into that, but let me tell you, it is expensive to live here. We moved here because my wife, who is in the medical field, was hired to start a service in the area for a significant national healthcare company, and it made sense.
So I try to have a balanced life and balancing family, work, and self is complex. For self-care, everything else works if I take of myself; I hike. Hiking in San Diego is fantastic, and I feel blessed to access the trails here. Below I'll post some of my recent hikes. Tomorrow is Potato Chip Rock via Mt. Woodson Trail.
Enough about me. I apologize, but I have received so many emails asking how things are going since I haven't written lately.
The architectural visualization industry, as a whole, is healthy. Like architecture and construction, our industry is closely tied to the economy. If people are building, architects are designing, and developers are building.
By 2025, the architectural visualization demand is expected to reach $5.72 billion. Compared to 2016, that's a nearly 500% increase, which is more than incredible. However, it only shows how crucial architectural visualization has become in the world today.
The trend is real-time, which isn't new to the industry but is becoming mainstream. For example, Enscape is a commercial real-time rendering and virtual reality plugin. It is mainly used in the architecture, engineering, and construction fields. My rendering software of choice, Chaos Groups V-Ray, have merged, which is exciting. As a result, Enscape and Chaos join as equal partners to become one company. But of course, the technology isn't new, but it will help bring the technology to the masses. Rendering a high-resolution animation is one thing, but having it interactive and deliverable to the average person is another. The cost of the hardware to even view a high-resolution real-time animation is usually cost-prohibitive, not to mention the cost to create them. So I hope that architectural visualization will become much more immersive over the next couple of years.
I would love to hear your thoughts on real-time visualizations. Do you have kids or grandkids? Have you seen how real their games look? You might think, what is the difference between a game and architectural visualization? Well, a good game takes a team years and costs millions. They recover their investment with a nice profit, 99 cents at a time. Your house, apartment, or building, is unique and one of a kind. Would you like to see your home, apartment, or building be more immersive? How about your client, or potential client, walking through your design, opening and closing doors and cabinets? How about picking on something and changing the material? Even more immersive, picking a fixture and ordering it in real-time?
I am excited, are you?
Torrey Pines State Natural Reserve
Iron Mountain Hike
Balboa Park Urban Hike
Tecolote Canyon Trail Hike
As usual, you can see some of my latest work on my blog, which I keep fresh, so check often.
Thank you for being awesome,
Bobby Parker
www.Bobby-Parker.com
8 Sweetwater Rendering
UPDATE! The images below have been updated since the below post. Sometimes, after a project is done and my client is satisfied, and the renderings meet their project needs, I dial into detail and make changes that I would have done to the image.
I love the name, and I love the house. Sometimes, but not often, the designer wants to be physically accurate when it comes to sunlight. So I chose to take a more artistic approach since my goal is the best-looking architectural rendering possible, but sometimes the client has a more critical need.
If you know about photography, even the basics, you know that your key light shouldn’t be behind or in front of your camera. In this case, the key light is the sun. Why? Behind the camera, you get a flat image, like having your flash on during a portrait photo; it is a no-no. In front of the camera well, it is hard to balance the light. An over-exposed sky and a dark subject are what you’ll get. Now, you can use these if you want, and they can be used for a stylistic image, but usually, it isn’t successful.
My client thought it was essential to be physically accurate, and the sun is simply in the wrong place in each view. I think I pulled it off, but it isn’t ideal.
What do you think? Do you agree?
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
Ruttger's Bay Lake Resort, MN Renderings
It is Springtime, and Springtime in upper MN is glorious. Although April is a little early to get excited, since Mother Nature will send you a curveball in the form of a snowball, it is still an exciting time of the year. Soon, the resorts will be filled to the brim with families that bared the harsh Winter.
The Ruttger's Bay Lake Resort has updated its facilities and added more space. The resort commissioned me to illustrate their new buildings and rooms, and they are excited to get things to the market for the Springtime rush.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
273 Country Drive Rendering
Here is a lovely modern house that I was commissioned to illustrate for the designer—this client likes twilight versions of his home, along with the daylight versions.
The back of this home is also done, but the design is being changed. I’ll share the back once the plan is revised.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
Andy Albrecht House Renderings
“You do a beautiful job. This is the most helpful resource we have experienced to help us be able to visualize the decisions we are making.
Much appreciated!”
I don’t feel the need to write much more, I think my client’s quote speaks for itself.
I work hard to give my clients an image that they can be proud of. The Andy Albrecht House was developed so they can dial into the design. It is so much more affordable to change something in a rendering than during construction, or worse, having to live with a design flaw.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.
Grayscale Renderings
Once I complete a project, I share it on my blog. What I don’t usually share is the work-in-progress renderings (WIP). Some work I can’t share, which is generally commercial work, but I can share my work for the most part.
Here is a WIP project that has a ton of detail. Often, the owner isn’t disclosed to me for these large homes. But, on the other hand, this one has been revealed, and it is pretty cool doing work on such a high-profile project. I will not share who the owner is, but it is pretty cool. I’ll be sure to post the final, when done.
Did you enjoy this article? I would love to hear your thoughts, so don’t be shy and comment below! Please don’t forget to subscribe to my RSS-feed or follow my feed on Twitter, Google+ and Facebook! If you enjoyed the following article we humbly ask you to comment and help us spread the word! Or, if you would like, drop me an email.


