Discounts or lower rates for Architectural Renderings

Yes, architectural illustrators and rendering studios generally offer discounts or lower rates if the client provides a complete, usable 3D model. Supplying an accurate, well-structured 3D model (e.g., in SketchUp, Revit, or Rhino) reduces the labor-intensive modeling phase, allowing the artist to focus directly on texturing, lighting, and composition. 

Here is a breakdown of how providing a model affects pricing:

  • Significant Time Savings: Because the artist does not need to build the geometry from scratch, production time decreases, typically lowering the overall rendering fee.

  • Reduced "Modeling" Costs: A large portion of a renderer's fee is spent on the initial 3D modeling effort. By providing the model, you eliminate or reduce this line item, which can lead to lower, more customized project-based pricing.

  • Quality of Model Matters: The discount is often contingent on the model being "clean" and ready for rendering. If the file requires significant cleanup, conversion, or detailing, the savings may be reduced or eliminated.

  • Focus on Texturing/Lighting: The fee will transition from a "build and render" price to a "lighting, texturing, and rendering" price. 

Key Considerations:

Upfront Communication: Always mention that you are providing a 3D model when requesting a quote to ensure the savings are reflected in the initial proposal.

File Format: Ensure the file is in a format compatible with the illustrator's workflow (e.g., OBJ, FBX, SketchUp, Rhino). 

While some, particularly lower-cost providers, might not reduce their prices significantly, reputable professionals will generally adjust their fees to reflect the lower labor investment. 

Previous
Previous

Architectural illustrators should generally sign their renderings

Next
Next

Why Posting Unlabeled AI Content Is Hurting Your Credibility