Photorealistic renderings have become the go-to tool for real estate. What better way to pre-sale something than pre-visualizations? Most people are visual, hence the 100’s of ads we see every day. Most things we ignore, only the special eye-candy stays in our memory. There are so many bad renderings out there, so please invest properly in some good eye-candy, so you can get your clients’ property sold.
Also, what a great way to study colors and materials. This client wanted black windows and black trim until he saw it. Studying color options on the computer is less expensive than repainting a house.
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